Artificial intelligence: concrete applications for sales and CRM

Discover how artificial intelligence is transforming sales practices. In this category, explore articles dedicated to AI applied to sales, customer relationship management (CRM) and optimizing the performance of field teams.

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IA et CRM commercial : pourquoi l’IA fonctionne dans certains contextes… et pas dans d’autres

Margot Bonhomme

26 janvier 2026 - 5 min de lecture

Assistant IA dans le CRM : comment l’intelligence artificielle renforce l’autonomie de vos équipes commerciale

Margot Bonhomme

18 décembre 2025 - 8 min de lecture

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Artificial intelligence: concrete applications for sales and CRM

IA et CRM commercial : pourquoi l’IA fonctionne dans certains contextes… et pas dans d’autres

Assistant IA dans le CRM : comment l’intelligence artificielle renforce l’autonomie de vos équipes commerciale

How AI optimizes sales rounds: from data to action in the field

Visit preparation: save time with AI

How do you frame the use of AI in your sales team?

Big Data and AI: new decision-making levers for the sales manager

AI and data analysis: why humans remain essential

AI and data analysis: the challenge of data quality

AI and task automation: saving time for field salespeople

The different types of AI and their concrete use cases in sales

AI applications for field salespeople

Conscious AI: What impact for the future?

What AI Will Bring to Mobile Sales Teams – Pros and Cons

How is AI used in sales CRM?

The Future of AI in Sales and CRM

Smart Selling: How is artificial intelligence transforming B2B2C sales?